A natural balance for the benefit of the pure well-being of the hair

Hair is a very important, and beautiful, part of our body. As a result, many of your customers pay attention to the products they use. The Keune So Pure range revolves around organic, pure and vegan ingredients.

Your clients (and your hairdressers!) Will also appreciate the so pleasant and fresh scent of So Pure products, when you envelop them in the natural scents of vegetable essential oils, including jasmine, sandalwood, palmarosa and ylang- ylang.

Natural ingredients

Essential oils and plant extracts

Let's start with the list of ingredients that we have decided not to use in our products: the So Pure range does not contain parabens. Our So Pure shampoos do not contain sulphate, we use guar gum andcoconut oil in place. The So Pure colorings are also formulated without ammonia.

So what do they contain? So Pure products incorporate certified organic plant extracts, including lavender oils revitalizinglawyer rich, of chamomile soothing mint and of rosemaryrefreshing. The quinoa protein help repair hair from the inside out.

For more hydration, shine and protection, all So Pure products are enriched withcertified organic argan oil. In addition, the coloring formulas are based on phytokeratin to repair hair and coconut nourishing for hair and scalp health. The So Pure Energizing range uses ginger and at lemon to stimulate the scalp.